Tag Archive for reporters

Herd Strategies Ten Commandments of Effective Media Relations

on February 21, 2012

1. Thou shalt not panic.

2. Thou shalt not view the media as “the enemy”  

3.  Thou shalt be timely, honest and prepared

4. Thou shalt steal ideas shamelessly.

5.  Thou shalt not say “no comment”.

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