'Herd' Around Town

How to Launch a Successful “Mini” Digital Marketing Campaign

on April 18, 2017
in Marketing

March was Women’s History Month and this year we profiled 10 Black women in Indianapolis who rock. Our #IndyBlackGirlsRock campaign ran in honor of Beverly Bond’s presentation on March 30th – she was invited to Indianapolis by Steward Speakers. Herd Strategies was a proud sponsor of her event, and the entire 2017 series.

Throughout the promotional period for #IndyBlackGirlsRock we received…

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5 Ways to Celebrate Women’s History Month

It’ no secret the power that lies within the hearts and minds of us women. We have been the authors of and catalysts for historic movement and monumental change since the beginning of time! Whether we are looking at our predecessors like Queen Mother Harriet Tubman, or modern day champions such as…

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Working Your Love Language Every Day

on February 14, 2017
in Holidays

Valentine’s Day is finally here and everyone is in the mood for L-O-V-E. Each year more  than 141 million Valentine’s Day cards are exchanged, making Valentine’s Day the second-most popular greeting-card-giving occasion. And, while expressing your love in a greeting card is nice, it made me wonder how do we express our love on the other 364 days…

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Lessons in Leadership From Dr. Martin Luther King Jr.

on January 16, 2017

 

 

Last year I had a chance to visit the Civil Rights Museum in Memphis.  While visiting I stood in front of the Lorraine Hotel where Dr. King was tragically assassinated, saw the room where he…

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Denise Herd to Speak at Indy Chamber’s 4th Annual Women In Business Retreat

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Herd Strategies President, Denise Herd, is speaking at the Indy Chamber’s 4th Annual Women in Business Retreat February 16-17th. On day two, Denise will lead the opening session with a presentation titled (more…)

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PR Trends for 2017 by Herd Strategies

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2017 has officially begun and public relations, now more than ever is taking on a more prominent role in our society.  As technology continues to evolve we will see its influence continuously impacting how we create and implement effective public relations strategies and how we reach audiences where they are and on their terms….

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Herd Strategies Featured in IDOA Division of Supplier Diversity Newsletter

on December 5, 2016

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Herd Strategies is proud to be featured in the IDOA Division of Supplier Diversity December newsletter! Click here to read the full interview on page 3 with President, Denise Herd, where she reflects on the firm’s recent 5 Year Anniversary, shares her personal philosophy on how to handle business, and highlights exciting…

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Black on Black Crime. It’s Not Just on Our Streets.

 

Black on Black: involving a black person against another black person <black–on–black crime>

 

– Merriam Webster

 

The phrase ‘black on black crime’ has been calcified in American consciousness since the mid 80’s.  It is a phrase that law enforcement, community and religious leaders, news outlets and blacks use to describe crimes that we as a people commit against one another.  The crimes are usually violent in…

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Make The Most of Your Time When Managing Social Media

on May 2, 2016

Make The Most of Your Time When Managing Social Media

 

We know you already have a lot on your plate. After a slue of meetings and other urgent responsibilities you’re probably wondering, who even has time for social media management anyway? Well, you’re right. Without a marketing team or dedicated staff member who’s focused on…

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Spring Clean Your Small Business

on April 25, 2016

 

Spring Clean Your Small Business

 

Spring is here! Just as mother nature swaps out our winter palette of black and gray for the vibrant colors of flowers and foliage in the spring, we too should refresh our physical and digital spaces. Often times we associate “spring cleaning” with housework but why not spring clean…

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